Logo Design and Brand Identity Design
Corporate Identity Design
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Podcast Brand Identity

Logo design and complete brand identity design for Songcraft Show: Conversations with Great Songwriters

If you're in the podcast industry and looking to brand or streamline your branding efforts, let's start a conversation.

The Brief

The Brief

Songcraft Show is a super interesting podcast that interviews musical talent from 27 time Grammy winner Vince Gill to Hall of Fame songwriter Hugh Prestwood. As a music podcast enthusiast, I reached out to the hosts and offered them this branding.

Sketchbook Sessions

Sketchbook Sessions

This branding concept is based on musical craftsmanship. Songcraft’s narrative is quite in-depth and creative. To create a brand, I research the back story to understand the meaning of an organization. I follow previous methods from prolific designers to create a complete system.

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 The five-line music staff and a vinyl shows the idea in a literal sense.

The five-line music staff and a vinyl shows the idea in a literal sense.

 Along with these elements, I’ve subtly included “S” and “C”. The “S” doubles as a sort of motion icon, clarifying the vinyl.

Along with these elements, I’ve subtly included “S” and “C”. The “S” doubles as a sort of motion icon, clarifying the vinyl.

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 Icon-centered alternate logo

Icon-centered alternate logo

 Text logo with stylized icon

Text logo with stylized icon

 Logo with details

Logo with details